Introduction
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Copywriting Basics - Foundation Guide
Copywriting is one of the foundational skills that any successful salesperson must employ to remain competitive in the market. It entails some basic elements that should come as no surprise: a mastery of the basic rules of grammar, vocabulary and a strong aptitude for making persuasive arguments.
- 5000
5000
- Course Includes
- 1-Year Access
- 1 Hour Video Class
- Free Certificate of Completion
Enrol and get access to the full course.
What you will learn
- Copywriting basics
- Basic writing skills
- Writing Sales Copy
- Headlines
- Copywriting basics
- Basic writing skills
- Writing Sales Copy
- Headlines
Requirements
- Students or professionals who need to improve their copywriting skills, Including writing sales copy, better emails, articles, and sales copy.
Description
This is a short one hour course, but highly enriching and will be worth your time and money. Copywriting is one of the foundational skills that any successful salesperson must employ to remain competitive in the market. It entails some basic elements that should come as no surprise: a mastery of the basic rules of grammar, vocabulary and a strong aptitude for making persuasive arguments. There are more refined skills that differentiate capable copyrighters from the truly great ones. These include a knowledge of the psychology of the demographic toward which the copy is directed, a solid knowledge of what the product offers that demographic and the ability to put that knowledge into words. These skills take time, and practice, to develop to an effective level.
Truly accomplished copywriters can greatly increase the success of their marketing efforts. They copy they generate is always effective, doesn't require a commission when it makes a sale and is one of the most cost-effective ways to increase market penetration for any product or service. The skills required, moreover, require no money to develop and it takes nothing more than a word processor to create even the most complex and persuasive sales copy. You'll learn how to drive sales, attract new customers through organic strategy and master social media (the right way).
Course Content
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preview | 3min | |
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Headlines
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6min | ||
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Copywriting Basics
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11min | ||
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Offer
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6min | ||
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Closing
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7min | ||
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Basic Writing Skills
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10min | ||
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Sell the Sizzle
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6min | ||
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Writing Sales Copy
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7min | ||
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Conclusion
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9min |
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About the Instructor
About the Instructor
The traditional method for training and skill enhancement in Africa is realistically not accessible to the vast majority who need it, and this is why we are doing this. DoviLearn is an online learning platform delivering top-quality courses (online) for skill enhancement in Africa.
Join thousands of professionals, entrepreneurs, freelancers, researchers, and C-level executives in our community. Study at your own pace and convenience, and acquire new skills to improve your personal life and career. 🖤
